About Us
We turn making into learning. Every activity is planned by a special-education teacher, shows the skill it builds, and has an easier version so every child can join in.
- Early childhood
- Special education
- Montessori
Our story
Art & Craft Academy started with a simple idea: children learn best with their hands. Sara Ali Ahmed, our founder, spent years in nursery and school classrooms and saw how a well-planned craft can build focus, fine motor skills and confidence — especially for children who find traditional learning hard.
Today, our ideas reach more than half a million monthly views on Pinterest, alongside our YouTube and Instagram channels. This website brings it all together in one place, free and in Arabic and English: hands-on activities, printables and stories, organised by age and by the skill each one builds.
What we believe
Skill first
Fun is the way in; a real skill is the goal.
Every child included
Each activity has an easier version, so no child is left watching.
Learning with the senses
Children learn by seeing, touching, moving and making.
Made by hand
We make every project ourselves before we share it.
How we work
Start with the skill
Every activity begins with one clear skill: focus, fine motor control, letters, numbers or creativity.
SaraDesign the activity
Sara turns the skill into simple steps, with an easier version so every child can take part, including children with ADHD, autism or learning difficulties.
SaraMake and test it
We make every project by hand and test it before we share it.
Sara & MohamedFilm and share
Mohamed films the video, draws many of the illustrations and publishes it here, free for every family.
Mohamed
Sara’s qualifications
- Special educationTwo diplomas in Special Education
- MontessoriMontessori training
- EducationDiploma in Education
- Early childhoodEarly-childhood education courses (edX)
- UniversityBachelor of Arts (History)
Are you a specialist?
Speech therapists, occupational therapists, psychologists and teachers: share what you know with parents through articles and videos on Art & Craft Academy.
Work with us